Welcome to this month’s Product Development Update, featuring new immersive programs, distinctive hotel stays, and exciting destination highlights from across Saudi Arabia that are all designed to help you craft memorable experiences for your clients.
Key Takeaways:
- Products: Discover two new journeys; Formula 1 Grand Prix Weekend and Trails of Arabia, blending adventure, culture, and luxury.
- Hotels: Explore the modern charm of Cloud 7 Residence AlUla and the desert elegance of Ashar Tents by Banyan Tree AlUla.
- Destination News: Stay updated with Riyadh Season 2025, AlUla’s pop-up restaurant, Shura Links Golf Course, and the Murabba Palace maintenance update.
Product updates
F1 Grand Prix
Weekend in Jeddah
5 Days / 4 Nights
This program combines the thrill of world-class motorsport with authentic cultural encounters in Saudi Arabia’s vibrant coastal city. It’s ideal for Formula 1 enthusiasts and curious travellers seeking a balance of high-speed excitement, heritage exploration, and modern luxury.
- Experience the F1 Saudi Arabian Grand Prix
- Immerse in local culture with a Jeddah home visit
- Explore UNESCO-listed Al Balad and Tayebat Museum
Trails of Arabia
8 Days / 7 Nights
An 8-day soft adventure journey combining Saudi Arabia’s cultural highlights with scenic day treks. Explore major destinations and enjoy unforgettable hikes through the Hisma Desert, Wadi Disah, AlUla and the Sharaan Nature Reserve, blending heritage with breathtaking natural beauty.
- Explore Saudi’s rich contrasts
- Trek through Wadi Disah and AlUla
- Experience heritage to modern innovation
Hotels
Cloud 7 Residence
AlUla
Cloud 7 Residence Hotel offers modern comfort and convenience just minutes from AlUla’s Old Town and a short drive from the airport. With contemporary rooms, desert views, and easy access to dining and cultural spots in Al Jadidah, it’s a great option for FITs and small groups seeking a stylish yet affordable stay.
Ashar Tents by Banyan Tree
AlUla
Ashar Tents by Banyan Tree AlUla features 44 elegant tented villas set amid the sandstone cliffs of Ashar Valley, steps away from Maraya. Combining refined desert luxury with world-class amenities such as a spa, pool, and gourmet dining, it’s ideal for high-end travellers seeking an exclusive and tranquil AlUla escape.
Destination News
Murabba Palace, Riyadh: is closed for maintenance starting October 19 until further notice. The site is undergoing essential upkeep to preserve its historical and cultural significance. Visitors can still explore the palace’s exterior and surrounding courtyards, offering a glimpse of this iconic heritage landmark from the outside.
Riyadh Season 2025: runs from October 10, 2025, to March 2026, featuring top international and regional events. Highlights include the Six Kings Slam, WBC Boxing Grand Prix, Soundstorm 2025 with global artists, and Riyadh Fashion Week. Reach out for a wide range of entertainment and cultural experiences across the city available throughout the season.
Annabel’s AlUla: is now open for the 2025 season from October 17 to December 13. Nestled near Jabal Ikmah, this exclusive venue offers an exceptional dinner-only experience from Wednesday to Sunday, 20:00 to 02:00 hrs. Guests can enjoy refined dining in a stunning desert setting inspired by London’s iconic Annabel’s. Contact us to include this one-of-a-kind dining experience and discover more unforgettable moments in AlUla.
Shura Links: Saudi Arabia’s first island golf course, is now open for play along the Red Sea, offering stunning coastal views and a world-class golfing experience. Enquire now to include this unique sporting opportunity, along with a variety of other premium leisure and recreational experiences across the region.
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