Korea Product & Destination Update

Korea Product & Destination Update

Catch up on the latest news from EXO Korea!

Greetings from Korea !
I wish you a Happy New Year!

As we are stepping into 2026 with renewed energy and growing interest from travellers, this season is especially exciting for us.

Our team is incredibly grateful for the continued attention on Korea and we are already preparing for the upcoming Seollal (Lunar New Year) celebrations: a time of tradition, family and meaningful rituals.

We look forward to another inspiring year together and can’t wait to show you more of what Korea has to offer !

Product updates

Korean Cooking Class
& Iconic Sights

Full Day

  • Meet a local chef, stroll through Jayang Traditional Market and learn how Koreans shop day to day, tasting, browsing and selecting seasonal ingredients with expert guidance. 

 

  • In a nearby kitchen, prepare a classic Korean lunch step by step, picking up techniques, flavour pairings and the stories behind the dishes before sitting down to enjoy the prepared meal 

 

  • The afternoon pairs panoramic views from Seoul Sky Observatory in Lotte World Tower with a calm visit to Bongeunsa Temple, a historic Buddhist retreat set among the city’s modern high-rises.

Seoul City Explorer

4 Days / 3 Nights

  • Weave through colourful local markets, then step into royal-era Seoul at Gyeongbokgung Palace, exploring its grand courtyards and stories of the Joseon dynasty with a private guide.

     

  • After dark, the focus shifts to Hongdae, where neon-lit streets, indie energy and local hangouts reveal Seoul’s contemporary rhythm.

     

  • The itinerary pairs skyline views from Namsan Tower with a meaningful day out to the DMZ, adding context, history and a very different side of Korea beyond the capital.

 

  • Ideal for curious travellers interested in history, culture and contemporary city life

Family Vacation in Korea

9 Days / 8 Nights

  • Days blend royal palaces and neighbourhood streets with playful cultural moments, including time in K-pop zones and the option to dress in traditional hanbok for memorable family photos.

  • Rather than simply sightseeing, get involved, learn to cook Korean dishes with local guidance and try the basics of Taekwondo in a fun, beginner-friendly session.

  • The pace shifts on Jeju Island, where volcanic scenery and seaside temples shape the days, with time outdoors on crater hikes and along the coast.

Cherry Blossom in Seoul

Full Day

  • Begin the day on Namsan Mountain, riding the cable car through soft spring colour before heading up to the N Seoul Tower observation deck for wide city panoramas framed by early-season blooms.

  • In Myeongdong, browse lively lanes of vendors and small eateries, sampling classic local bites and soaking up the neighbourhood’s bright, buzzy energy.

  • A slower interlude follows in Ikseondong for coffee among restored hanok houses, before finishing at Yeouido Park for a stroll beneath cherry blossom canopies along one of Seoul’s most iconic springtime settings

Hotel updates

Parnas Hotel

Jeju

Set beside Jungmun Saekdal Beach, the hotel makes it easy to slip between coastal walks, sea views from the terrace and relaxed afternoons by the water, with key Jungmun sights close by.

Its showpiece is the dramatic ocean-facing infinity pool, designed to blur into the horizon and widely noted for its standout scale, creating an effortlessly cinematic spot for sunset swims and slow lounging.

Days can be shaped around multiple dining venues, indoor and outdoor pools and a dedicated family lounge and facilities, balancing polished retreat living with an easy, family-friendly rhythm.

Learn more

Stanford Hotel Myeongdong

Seoul

Set on Namdaemun-ro in central Seoul, the hotel places guests steps from Myeongdong’s shopping streets and food spots, with easy walks to landmarks such as Namdaemun Market and excellent access to public transport for exploring beyond the district.

A dedicated restaurant and café space (including bakery-style offerings) makes breakfast and quick refuelling simple, keeping the focus on time in the city rather than logistics.

Ideal clients type: FIT travellers, couples, and friends focused on shopping and sightseeing.

Learn more

Destination news

  • Korea Extends K-ETA Exemption and Introduces Mandatory Digital e-Arrival Card

South Korea has introduced new travel measures that will make entry even smoother for international visitors in 2026. The K-ETA exemption for visa-free travellers has been extended until 31 December 2026, allowing eligible visitors to enter Korea without prior authorisation.

From 1st January 2026, all foreign visitors will also complete a mandatory e-Arrival Card, replacing the paper arrival form, needing to be submitted online within three days before arrival. To learn more about it, we have updated our designated blog post: https://www.exotravel.com/blog/en/korea-arrival-card-keta/ 

 

  • Seollal Holiday Notice (Lunar New Year)

Please note that our EXO Korea office will be closed from Saturday, 14 February to Wednesday, 18 February in observance of Seollal, the Lunar New Year, as our team takes this time to celebrate with their families. The office will reopen on Thursday, 19 February.

During this period, response times may be slightly delayed. However, our Customer Care and Operations teams will remain available to assist with any urgent matters on the ground to ensure continuity of service.

 

  • EXO Korea is proud to have been selected as an Official Partner DMC for the Virtuoso Symposium 2026.

Taking place in Seoul from 15–19 April 2026 and welcoming around 400 senior travel industry leaders from over 35 countries, the symposium will spotlight Korea through meaningful on-the-ground experiences.

To complement the event, EXO Korea has curated two pre-tours and four post-tours, available via the Virtuoso Event pre/post promotions offers, designed to highlight the very best of the destination. Our team would be delighted to assist with any additional requests or tailor-made arrangements, so feel free to reach out if you are planning to visit Korea for this event.

Léa Moreau

Product Manager

EXO Korea

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