Warm hello from Morocco!
There is a beautiful shift happening in Morocco right now. In the west, the arrival of the modern Théâtre Royal de Rabat, the elegant Waldorf Astoria Rabat Salé and the soaring Burj Mohammed VI are redefining the capital’s skyline. Yet, the true soul of travel here still belongs to the ancient, sun-baked earth.
This month, we are stepping away from standard promotions to share something closer to the ground. Inside, you’ll find four newly mapped day-trips through the quiet stone fortresses of the south, alongside our updated Marrakech Art Scene experience, blending contemporary gallery walks in Gueliz.
Let’s explore what’s waiting for your clients!
Get Inspired - Featured Experiences
Marrakech Art Scene
Half day
A relaxing and culturally enriching experience, this gallery walk moves through minimalist spaces and visually striking works of art. Meet gallery owners, hear the stories behind selected pieces and discover another side of Marrakech through a deeper, more engaging look at its contemporary creative scene.
Ideal client type:
- Art collectors, creative minds, wellness seekers and anyone looking for a thoughtful experience.
Explore the Dades Gorges and the hidden Palm Groves
Full day
An outstanding experience for anyone who truly loves nature and hidden gems. Highly recommended for slow travellers who want to take their time and absorb the scenery rather than rush through it.
Ideal client type:
- Walkers, photographers and those who find peace in nature and slow paces.
Beyond Agadir: Fortresses of the Anti-Atlas
Full Day
- Modern, active experience that fits well with today’s experiential travel trends.
- Easy to combine with a stay in Marrakech.
- Strong storytelling potential: landscapes, villages, people and flavours in one journey.
Featured Properties
Dar Al Hossoun
Taroudant
Tucked away in the quiet plains just outside Taroudant’s old mud-brick walls, this property is built entirely from the earth. It sits inside a beautiful botanical garden filled with thousands of unique desert plants, keeping you completely connected to nature.
Ideal client type:
- Nature lovers, design enthusiasts and anyone looking for a quiet, artistic retreat away from the crowds.
Mövenpick Hotel Mansour Eddahbi
Marrakech
Our team recently completed a site inspection of the property to evaluate its capacity, service standards and guest flow firsthand. The property perfectly bridges the gap between grand-scale capacity and authentic Moroccan design touches, offering a reliably smooth, luxury experience right in the trendy Hivernage district.
Ideal client type:
- MICE groups, business travellers and families who value high-end amenities, space and a central location.
Destination News
Museum opening
We’re happy to share that the Museum of Photography & Visual Arts in the Old Medina of Casablanca is finally open. After a period of transition under the National Foundation of Museums, the project is ready for visitors. Located near the Sqala, the museum sits atop the historic 19th-century Hotel Ellabadi. Designed by Tadao Ando, the building is a beautiful fusion of modern architecture and Casablanca’s deep-rooted cultural heritage.
New hotel opening
The hospitality sector continues to expand to meet growing demand. Waldorf Astoria Rabat Salé has been officially inaugurated in April, adding a luxurious and outstanding option for travellers in Rabat. This ultra-luxury hotel is located inside the Mohammed VI Tower, the tallest building in Morocco (250 meters high). It features 55 premier guest rooms, the brand’s iconic Peacock Alley, an infinity pool and proximity to the Zaha Hadid-designed Grand Theatre of Rabat.
EXO Team insight
We recently conducted a firsthand site inspection to review ground logistics with our active operating supplier, Desert & Dunes. While they already offer a fantastic portfolio of daily outdoor experiences on our platform, they are currently expanding their product line with an exciting accommodation launch.
Additionally, we also inspect the newly refreshed spaces at the Mövenpick Hotel Mansour Eddahbi Marrakech. While it functions beautifully as a peaceful oasis resort for leisure travellers, we also looked into its opportunities for MICE clients, given its ideal, direct access to the Palais des Congrès.
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